Simone is a Leadership and Executive Coach, PRINT® Practitioner and Facilitator with over 15 years of experience across corporate HR, leadership development and entrepreneurship. She works with leaders and executive teams who are ready to go deeper, lead with greater intention, and build something they’re genuinely proud of.

“She has a subtle but powerful way of asking the questions that really matter, gently guiding you to explore things at a much deeper level.”

– Fleur, Senior Real Estate Leader

Simone Parker Perth Mindful Leadership and Executive Coach
Simone’s Story

A career built on courage


Simone’s career began in the world of large corporates — KPMG, Woodside Energy and Chevron — where she spent over a decade working in Human Resources, building a deep understanding of organisational dynamics, leadership and what it truly takes to build high-performing teams. She knows firsthand how complex and demanding it is to lead inside big organisations.

Eight years ago, she made the leap into entrepreneurship and built her own business, running Mandala Painting workshops, Reiki sessions, journaling workshops and meditation circles. For several years, Simone worked in both her business and HR, learning what it really means to juggle multiple hats and back yourself through uncertainty. In April 2022, she stepped back to part-time at Chevron to give her business more room to grow, and by April 2023, took the full leap and left to focus on her practice and passions entirely.

In September 2024, she co-founded Reimagine Consulting — a business strategy and leadership consultancy — which marked a significant evolution in the depth and scope of her work. In March 2026, she made the decision to step out of that partnership and return to working independently, bringing everything she learned into a practice that is wholly her own.

The corporate years, the entrepreneurial risks, the pivots and the partnerships means she understands deeply what it is to make hard decisions, lead through change and keep going when the path isn’t clear. Embodying everything she coaches and teaches.

“Simone takes an approach to professional coaching that is unique compared to what I have experienced previously with other coaches. Rather than help you with the specific area of growth you may be concerned with, she takes the time to peel many more layers off the onion to help you better understand more of the whole you so that by the end of it, you often realise the question you were first seeking was only a sliver of the bigger picture of what has really been on your mind. You then begin to work together to meet that much more significant and broader challenge.”

– David, Divisional Leader

Simone’s StYLE

Warm, witty, straight to the point


Simone has always been someone who sees things clearly — the potential in people, the patterns behind behaviour, the real question beneath the question being asked. That natural intuition, combined with her coaching training and HR background, is what makes her approach feel both deeply human and practically grounded.

She is often described as bold, courageous and full of heart. Simone creates a space where you can bring your whole self — your biggest dreams, your toughest challenges and your boldest visions — and she will meet you there with honesty, warmth and a healthy dose of humour.

She doesn’t shy away from the questions that really need to be asked, understanding that the real shifts happen here.